Product Management Glossary

This Product Management Glossary brings clarity to the concepts shaping the world of product management.

A

Agile vs. Waterfall

B

Backlog

Beta Testing & User Testing

C

Churn Rate Analysis

Customer Feedback Loop

Customer Journey Mapping

Customer Lifetime Value (CLTV)

Customer Satisfaction Metrics

Customer Segmentation Approaches

D

Design Thinking

E

Empathy Map

Experimentation and Testing Framework

F

Feature Creep

Feature Prioritization

Feature Release Planning

Feature Roadmapping

Feedback Collection Methods

G

Go-to-Market Strategy

I

Ideation and Concept Development

Iteration

J

Jobs to be Done (JTBD)

Journey Mapping

K

Kanban

L

Lean Product Development

Lean Startup

M

Market Positioning Strategies

Market Segmentation

Minimum Marketable Feature (MMF)

MVP (Minimum Viable Product) Development

N

Net Promoter Score (NPS)

North Star Metric

O

Objectives and Key Results (OKRs)

P

Product Backlog Grooming

Product Development Lifecycle

Product Discovery

Product Hierarchy

Product Lifecycle Framework

Product Lifecycle Management (PLM)

Product Management Frameworks

Product Management Tools and Software

Product Market Fit

Product Specification Document

Product Strategy

Prototyping

Q

Qualitative Research

Quality Assurance Testing

Quantitative Research

R

Rapid Prototyping

Release Management

Roadmap Planning

Roadmap Prioritization Techniques

S

Scrum Master

Segmentation

Sprint Planning

Strategic Roadmapping

SWOT Analysis

T

Technology Adoption Curve

Total Addressable Market (TAM)

U

Usability Testing

User Acceptance Testing (UAT)

User Experience (UX) Design Principles

User Feedback Analysis

User Story Mapping

V

Value Proposition Design

Voice of the Customer Analysis

W

Wireframing