Save $4,800 Every Year with These 14 Productboard Alternatives for Tracking Customer Feedback

You have to be customer-centric to build good software, and you know that means both tracking customer feedback and using it to inform your product roadmap. You also know that there are a bunch of product management software tools out there to help you do that.

Productboard is one of them. It’s a solid, attractive, product management tool that combines a user feedback voting board and inbox with prioritization methods and roadmaps.

It’s useful, but it has some important drawbacks. For example:

1. It doesn’t have integrations with a number of important communication tools like Zendesk, HubSpot CRM, or Help Scout

2. It doesn’t have a public API

3. It’s not easy to close the customer feedback loop with customers and let them know when you built what they asked for

And it’s expensive. For a product management team of 5 people who want to prioritize features using feedback, you’d pay $400 per month—$4,800 a year—for Productboard. And you’d have to move up to the “Scaling” plan (with a custom price) to be able to segment feedback by customers.

It’s not as expensive as UserVoice or Salesforce surveys, but at that price, it’s worth looking at some of Productboard’s competitors to see if you aren’t missing a better value option.

We’ve done that work for you.

Below we’ve captured the top 14 Productboard competitors, along with their features, what they’re missing, and how much you’d save by switching to them from Productboard.

• 1. Savio

• 2. Aha!

• 3. Roadmap

• 4. ProdPad

• 5. Astuto

• 6. Targetprocess

• 7. Canny

• 8. Upvoty

• 9. Convas

• 10. Craft

• 11. Feedback Scout

• 12. UserVoice

• 13. Trello

• 14. Slack

Let us know if we’re missing any!

1. Savio

Savio is the best product board alternative if you want to get customer-centric. Here’s why.

A better voting board

Savio lets your customers vote on new features, but it’s not your grandma’s voting board. It’s carefully designed to ensure that your users aren’t unintentionally biased by others’ votes. For example:

1. You can hide vote counts to prevent customers from voting for what’s already popular

2. You can randomize the order to avoid order effects

3. You can make features private or public, so your competitors can’t see your entire feature list

Savio gives you a beautiful voting board while avoiding feature voting pitfalls. You can see what our feedback board looks like at Savio here.

Savio centralizes feedback in one place

Savio lets you easily collect your feedback from wherever you get it and put it in one place, giving you a single source of truth for your product feedback.

Savio has native integrations with Intercom, Help Scout, Zendesk, Slack, Salesforce, HubSpot, and more. Use another app? Connect to it with Zapier or use the Chrome Extension. You can also email feedback to Savio. And if none of those options work, connect using the API.

Savio empowers you to effortlessly centralize your feedback and use it to make better products.

Savio organizes and segments your feedback and feature requests

Savio also offer powerful ways to segment your feedback and feature request backlog so you can figure out which of your customers want what.

Savio connects to your customer data, empowering you to filter and sort feedback by customer attributes. That means you can easily see which features are high-impact, so you can prioritize them and build the right product.

Some of the powerful insights you can gain include:

• What features your churned customers were asking for

• What your highest MRR customers think of your product

• What feedback prospects are leaving for your sales team

• What customers on your free plan say they would pay for

Here, we’ve filtered for features with cumulative MRR over $1,500 and sorted from largest to smallest, making it easy to see which feature has the most MRR associated with it.

Suddenly, it’s easy to prioritize product features, make changes to your service, or train customer support people based on better customer insights.

Savio unites your team around your customers

Share feedback in Savio with your team so everyone can see what your customers are asking for. That makes it easier to advocate for features when there’s disagreement or to justify an unpopular roadmap decision.

Share feedback with teams to justify product decisions.

Read more: How these B2B SaaS Leaders Handle Dissent about Product Roadmaps

Savio helps close the loop

Want to show your customers you’re really listening to them? Close the loop (follow up) when you build a feature they asked for. Seriously, it’s super powerful. You can do this in Savio with just a couple clicks.

Send close-the-loop emails with Savio in just a few clicks.

Savio vs. Productboard comparison

So how does Savio compare to Productboard?

Features Savio has that Productboard doesn’t:

• Better ability to segment feedback data by customer attributes

• The ability to close the loop with customers

• Savio’s voting board doesn’t bias user’s feedback

What’s Savio missing?

• Savio has all Productboard’s features except a visual roadmap that you can share publicly or with internal teams. (Update: just kidding, we built roadmaps.)

Read more: Productboard vs. Savio—how they compare

How much does Savio cost?

Savio starts at $39/m for basic features, and $79/m for more advanced features. If you had a product team of 5 people needing the same features as Productboard you’d pay $2,820 instead of $4,800 per year.

Switching to Savio from Productboard would save you about $1,980 each year.

Note: Savio helps B2B SaaS Customer Success, Product, and Sales teams organize and prioritize product feedback and feature requests. Learn more about Savio here.

2. Aha!

Aha! offers a roadmapping tool and a public ideas portal that works like a standard feedback voting board. Users are able to post suggestions and vote on the suggestions of others. It lets you see what features are the most popular, and filter feedback by tags you assign.

Features Aha! has that Productboard doesn’t:

• Aha! Has more flexible feature scoring

• The ability to view feature requests in a kanban-style board

• A user-story mapping tool

• A design mock-up tool

What’s Aha! missing?

• The ability to segment customer data based on customer attributes

• The ability to easily close the loop with customers

How much does Aha! cost?

Aha! starts at $59/m per user and goes up to $149/m per user for all the features. For 5 product managers and all the features you need to take in feedback and prioritize features, Aha! would cost you $295/m, or $3,540/year.

Switching to Aha! from Productboard would save you about $1,300.

Want more options? Check out these Aha! alternatives

3. Roadmap

Roadmap is a flexible alternative to Productboard. It consists of a feature request voting board where your users can express their feature preferences. It also has a visual product strategy roadmap that you can publish to your site to increase engagement with your users. Key features include the ability to quickly close the customer feedback loop and several integrations with popular communications tools.

Features Roadmap has that Productboard doesn’t:

• Roadmap lets you easily close the customer feedback loop

What’s Roadmap missing?

• Roadmap doesn’t have the same ability to prioritize features based on how important customers rank them.

How much does Roadmap cost?

Roadmap starts at $19/m per product manager for one product and 500 users. It goes up to $79/m per product manager for unlimited products and 3,000 users. If you had 5 product managers, 1 product, and 500 users, you would pay $95/m, or $1,140 per year.

Switching from Productboard to Roadmap would save you about $3,700 each year.

4. ProdPad

ProdPad has many of the same features as Productboard: a feedback voting board and a visual roadmap software tool. It also lets you easily see feature priority with visual charts that display features based on effort and impact.

Features ProdPad has that Productboard doesn’t:

• None

What’s ProdPad missing?

• A way to easily close the loop with customers

• A way to split up and segment feedback based on customer attributes

How much does ProdPad cost?

Prodpad starts at $149/m for the Essential plan and goes up to $1,299/m for all the features. If you had 5 product managers, you’d pay $449/m or $5,388.

Switching to ProdPad from Productboard would cost you about $600 each year.

Read more:

• The Top 12 ProdPad Alternatives for Building Better Software

• Productboard vs ProdPad

5. Astuto

Astuto is open-source—it’s one of the only free feature request tracking apps out there. It was developed as the final project in a Master’s of Computing Science degree. It’s basic and doesn’t have all the functions that Productboard has, but it’s free and works well at what it does: collecting and centralizing feedback.

Features Astuto has that Productboard doesn’t:

• Completely customizable

• Completely free

• You can add as many boards as you like

What’s Astuto missing?

• Astuto doesn’t have the same kinds of sophisticated analytics that Productboard has

• You can’t segment feedback based on customer attributes

• You can’t run it easily on a Windows PC

How much does Astuto cost?

Astuto is free. For a team of 5 product managers, switching from Productboard to Astuto would save you $4,800 each year.

6. Targetprocess

Targetprocess is really a task management software platform with a special focus on helping teams with agile project management. It’s designed for a more general audience than Productboard, but it can do many of the same things. Targetprocess has a feedback management portal that works much like a public feature request voting board. Ideas can be viewed in a dashboard or as a kanban board, and they can be seamlessly integrated into a product development team’s workflow.

Features TargetProcess has that Productboard doesn’t:

• Powerful project management tools aimed at agile teams

• Easily accommodates traditional prioritization methods like the WSJF and ICE methods.

What’s TargetProcess missing?

• TargetProcess doesn’t let you easily close the loop with customers

• It doesn’t have sophisticated customer segmentation processes

• It doesn’t have a process for effectively triaging feedback.

What does TargetProcess cost?

TargetProcess’s price isn’t published—you have to contact them to get a quote.

7. Canny

Like Productboard, Canny is centered around a feature voting board that loops into a product roadmap you can share with the public or your development team. It provides the additional feature of developing user profiles so you can get a sense of what kinds of users are asking for which features.

Features Canny has that Productboard doesn’t:

• You can pin important updates to the top of a post

• You can enable a discussion with everyone that requested the same feature.

• You can segment feedback by some important customer attributes

What’s Canny missing?

• Canny is missing some important customer attributes, including where in the customer journey a user is (active, churned, prospect, etc).

• Difficult to bring in feedback from email, Help Desk, and other web-based apps without using the Chrome Extension on their 400/m pricing plan

What does Canny cost?

Canny price starts at $360/m for 5 makers, and $40/m for each additional maker. If you had a team of 5 PMs, you’d pay $360/m or $4,320 per year. There's also a more limited free plan.

Switching to Canny from Productboard would save you $480 each year.

Read more:

• Productboard vs Canny: Which Product Management Software Tool Should I Choose?
• 13 Canny Alternatives for Sophisticated Customer Feedback Management

8. Upvoty

Upvoty offers a public feedback voting board and product roadmap tool like many of the others on this list. Key features include a custom domain name, feedback widgets, and SSO.

Features Upvoty has that Productboard doesn’t:

• A changelog keeps all your changes in one place

• Anonymous voting so one user’s vote doesn’t bias another’s

• Post moderation and approval gives you control over the voting board

What’s Upvoty missing?

• Upvoty doesn’t let you easily segment your feedback

• Not easy to obtain feedback from web apps that don’t have integrations

What does Upvoty cost?

Upvoty starts at $15/m for three team members and 150 users. It goes up to $49/m for unlimited users and team members. If you had 5 product managers and 500 tracked users, you’d pay $49/m or $588 per year. Switching to Upvoty from Productboard would save you $4,212 each year.

Read more: 9 Upvoty Alternatives for More Sophisticated Customer Feedback Management

9. Convas

Convas has a feedback board and public roadmap similar to what Productboard offers. It also includes a feedback widget that allows users to provide feedback without leaving your site. Other features include the ability to easily close the loop, post moderation, and feedback tags for filtering.

Features Convas has that Productboard doesn’t:

• An anonymous voting option

• A customer feedback widget to get feedback right from your site

• Post moderation and approval gives you control over the voting board

What’s Convas missing?

• Convas doesn’t let you easily segment your feedback

• Not easy to obtain feedback from web apps that don’t have integrations

What does Convas cost?

Convas starts at $15/m for 100 users and $15 more for every additional 100 users. It goes up to $150/m for unlimited users. If you had 500 tracked users, you’d pay $75/m or $900 per year. Switching to Upvoty from Productboard would save you $3,900 each year.

10. Craft

Craft is a sophisticated Productboard competitor aimed more at consumer products than at SaaS companies. Still, it’s got many of the essential features you need to build great customer-centric software, including a feedback portal with a voting board and a sophisticated roadmapping tool. It connects with a number of the tools you already use including Github, Jira, Google Workspace, and Intercom.

Features Craft has that Productboard doesn’t:

• More sophisticated roadmapping views that help you visualize how your objectives align with KPIs

• The ability to customize views for different stakeholders

• A focus on the user’s story and user story templates

What’s Craft missing?

• The feedback portal is quite limited; the software much more focused on organizing product development

• You can’t segment customer feedback data based on important attributes like MRR

• You can’t easily close the loop with customers

What does Craft cost?

Craft starts at $39/m per user for limited features and goes up to $89/m per user for more features. If you had 5 product managers and wanted all the features that Productboard has including a feedback portal, you’d pay and $445 each month or $5,340.

Switching to Craft from Productboard would cost you $540 each year.

11. Feedback Scout

Feedback Scout is a WordPress plugin that collects feedback in a public voting board and then shares it in a roadmap. It has some of the same basic functionality as Productboard but is missing a lot of the extra features.

Features Feedback Scout has that Productboard doesn’t:

• None

What’s Feedback Scout missing?

• It only works as a plugin for WordPress sites

• It is missing many important integrations like for Slack, Intercom, Zendesk, and so on

• You can’t segment feedback data by customer attribute

• You can’t easily close the loop with customers

What does Feedback Scout cost?

Feedback Scout pricing starts at $8.25/m for one board and one product. It goes up to $25/m for unlimited boards, products, and two site licenses. If you had 5 PMs and one product, you’d pay $8.25 each month ($99 per year).

Switching to Feedback Scout from Productboard would save you about $4,700 each year.

12. UserVoice

UserVoice is one of the oldest and biggest feature request voting board platforms out there. But for all its success, it actually has quite limited features and is much more expensive than Productboard. Even Microsoft, one of its early adopters, is moving towards another solution. Still, a list of Productboard competitors wouldn’t be complete without it.

Features UserVoice has that Productboard doesn’t:

• You can easily segment by customer attributes like MRR to better understand the needs of your customers

What’s UserVoice missing?

• It doesn’t have a process for triaging your feedback and ensuring it’s high-quality

• You can’t easily close the loop with customers

• It has very limited native integrations

• You can’t try it before you buy

What does UserVoice cost?

UserVoice is expensive. It currently costs $1,349 per month ($16,188 per year) for the same features as Productboard. If your team had 5 product managers, switching to UserVoice from Productboard would cost you roughly $11,400 extra each year.

Read more: 13 UserVoice Competitors that Will Save Your SaaS Startup $17,000 a Year

13. Trello

We love Trello and use it in our own teams for collaborating on work tasks. But while it can be used to create a public feedback voting board or roadmap, this isn’t its best use case. Still, you could use it to track feature requests if you didn’t mind the extra manual labour it might cost you.

Features Trello has that Productboard doesn’t:

• Powerful automations on cards

What’s Trello missing?

• You can’t easily analyze your feedback data

• It’s not easy to use the feedback to prioritize your features

• You can’t easily close the customer feedback loop

What does Trello cost?

Trello is free to start, but you can pay $10/m per user for more features. With 5 project managers and the right features for setting up a public voting board, you’d pay $50/m for Trello ($600 per year).

Switching to Trello from Productboard would save you about $4,200 each year.

14. Slack

Slack isn’t really built to be a customer feedback or user experience tool… but we have seen many a feedback process kludged together with a dedicated slack channel in the centre. It’s not ideal, but if you’re desperate for a customer feedback tool, it can work as a stop-gap measure.

Features Slack has that Productboard doesn’t:

• None (for feedback collection, although it obviously has a ton of communication features that Productboard doesn’t have)

What’s Slack missing?

• You can’t easily analyze your feedback data

• It’s not easy to use the feedback to prioritize your product

• You can’t easily close the customer feedback loop

• There’s no roadmapping feature

• You can’t easily share the feedback with the public or allow voting

What does Slack cost?

Slack ranges from free to $12.50/m, but if you’re considering it as a feedback option, it’s probably because you already use Slack as a communication tool. So it wouldn’t cost you anything extra to start a feedback channel.

Switching to Slack from Productboard would save you about $4,800 each year.

Savio is the best Productboard alternative

You’re not going to become customer-centric using tools like Slack or Trello as your product management platform—it’s just not what they’re for.

To become truly customer-centric, try out Savio.

It’s easy to use, and you’ll find that you’ll be able to painlessly take the feedback from everywhere it’s coming from and put it in the same, central place. Then you’ll be able to quickly filter and segment it so that you know exactly what your customers want… and more importantly, which customers want what.

Savio is powerful. It’s accessible for startups and can easily scale up to enterprises. And it’s free to try (no credit card required). Best of all, you’ll save tons of cash each year by using it instead of Productboard.

Start your free Savio trial now and start making the product your customers want.

Last Updated: 2023-04-27

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